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The Key to Better Websites is Navigation One of the primary implications of a well-organized quality website is to keep your visitors in the website. A website is definitely created for a purpose, unless intended for personal use, which is the minority. For example, a portfolio website would want to be visited and its content viewed. For companies and internet businesses, your website certainly aims to provide product information, to make sales, or somewhat similar. However, most individual’s no doubt prefer visually captivating designs, so on and so forth. It is undeniable that this causes no harm, but one must put themselves in other people’s shoes, as to understand how a visitor to the website might think, do and react.

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Mistakes To Avoid When Using Web Templates Website templates are very affordable and they save you a lot of effort and time when you want to create a new layout for your website. However, a lot of people make mistakes in the process of choosing and using a web template and end up with something that was unlike the image they had in mind. Here are some guidelines to help you avoid those mistakes. The first obvious mistake you should be aware of is using a template that is very popular. If many people use the same template, your website will not appear unique at all and your credibility as a solid, different website will be tarnished. In other words, you will appear generic just like your next-door neighbours. To whole point of using a web template is to save time and effort. You just change the title and appropriate details and you're done. The biggest mistake one makes is to customize the template beyond recognisation. While that may be good in the sense that you're creating a unique graphic, you're defying the very purpose of using a web template -- saving time and effort. However, on the opposite side, if a template you purchase is suitable but some changes must be made to suit your site's theme, then you will have to take some time to make the changes. For example, you can find a very nice template that suits your hobby site except the original designer has put an image of stamps in the header. You can find images of garden plants and spades to replace the stamps for your gardening hobby site. However, do only make the necessary changes and don't redesign the whole template. In some circumstances, some people simply make the wrong choice of templates. This is a very subjective issue but you have to be careful in selecting templates to suit your audience. Do not choose templates just because they are pretty, choose them because they serve your purpose.

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Site Optimization Phases You are welcome to browse through our site in order to learn more about our services. Our SEO specialists would also be happy to speak with you on the phone regarding an SEO strategy for your site. Once you are ready for optimization to begin on your site, you may choose a service using our online sign-up forms. You may want to include a Link Building Package and/or Pay-Per-Click (PPC) management services when you sign up. An order confirmation email will be sent to you within two business days of your online order. It will include some special search engine friendly techniques that you can work on while the optimization is in production.

Selection of Services Keyword Analysis Site Analysis Text Writing Submission and Report Completion. We begin with your suggestions and then review your site to compile a list of keywords to begin with. Our SEO developers will then perform keyword research based on traffic and competition. At that point, you may approve, reject or suggest additional keyword research. (We will go up to 3 rounds to allow you to choose the best ones for your business.) Once a final list is approved, it will be provided to you, and the promotion will move on to the next phase.
At this phase in the process, your site will be fully analyzed by our SEO developers. An HTML validation will be performed on your site's home page, ensuring that all of the code is in working order for the search engines to be able to easily spider through all of your homepage text. Minor adjustments may be made at this point in order to increase "spiderability." We will also scan through your site's links to find any broken links or images and check your site's server status for problems or errors that could create problems when the search engine spiders attempt to crawl through your site. Our back end analysis helps to ensure optimal search engine rankings as sites with improper coding and/or server errors can become obstacles to higher rankings.
During this phase, text will be created using your finalized keyword list (from Phase 2). The text will be written by one of our professional writers/editors and uploaded into optimized pages for you.
Many important things happen during the Submission and Report phase. Your site will be submitted to major search engines and directories. A site map will be created for your site, linking to your newly optimized pages, and we will make changes to your homepage code and text. We will also run an initial ranking report on your site to determine where your site might already be indexed in the major search engines.
The completion phase lasts until the guarantee has been met (not applicable for the 10 phrase "Start Up" package). Initially, when the changes to your site have been made and the submission and reporting phase is complete, we will send you a completion email that will contain your ranking report and additional tips for keeping your site search engine friendly and optimized. A second ranking report will be provided to you three months from the completion date and again at five months to help you track your site's progress to the tops of the search engines.


We perform keyword research to develop a list of keyword phrases that have a high amount of search traffic but won't be so competitive that your site doesn't have a chance to reach the first page of search results. •Our research is geared toward finding targeted keyword phrases that people search for when they are ready to buy. •We optimize your site in order to position your listings on the first page of the search results in the major search engines. •Top-ten placement is guaranteed* (within 10 months, but is not applicable for the 10 phrase "Start Up" package). This process can be much faster when combined with a link program. Terms and conditions apply to the guarantee. •Many of our clients are currently seeing top ten rankings at just two and half months after the promotion has been complete. •This is a long-term promotional solution for your site.

What do I do Next?

Hosting Easy will help you develop an online strategy including domain name, web hosting provider, design and search engine marketing. Our contact information is located here: here.